DS Automobiles has announced that all its new vehicles from 2024 will be available exclusively with a 100% electric powertrain.
The firm’s current range, including the 100% electric DS 3 Crossback E-Tense, plug-in hybrid DS 4 E-Tense, DS 7 Crossback E-Tense and DS 9 E-Tense, are all offered with an electrified power unit.
From 2024, the company will strengthen its offering by selling a 100% electric version of the all-new DS 4.
DS Automobiles will also unveil a new design, based on the new STLA medium platform from parent company Stellantis, fitted with a high-capacity battery with up to 104kWh for a range of more than 400 miles.
The business is also working on reducing the carbon footprint of its vehicle production and undertaking ambitious research into the development of innovative materials.
Last year, DS Automobiles’ electrified range made up 30% of its registrations.
Béatrice Foucher, CEO, DS Automobiles, said, “The car industry is experiencing a change whose breadth and speed are unprecedented.
“As a pioneer, DS Automobiles has anticipated this move, with electrification at the centre of its strategy. The next developments in legislation and the EV ecosystem provide opportunities that we want to offer to our customers who already like our electrified range.
“I took the decision to speed up the development to create a new 100% electric art of travel, desirable in terms of enjoyment and remarkable in terms of quality and performance; a new art of travel, steadfastly high tech and still just as refined. It is a daring plan that will take shape from 2024.”