£8 million investment in maker of water efficient toilet


Investec and fund managers Earth Capital Partners (ECP) and Universal Partners (UP) have made an £8 million investment in Propelair, maker of a low water usage toilet. ECP, through its Nobel Sustainability Fund, was already an existing shareholder and has now increased its shareholding, whereas Investec and UP are new investors.  They join the founder, Garry Moore and Woodford Fund Management on the share register.

Propelair was launched in 2013 and has its toilets in organisations and buildings within the financial, government, educational, entertainment and retail sectors across the country. The patented technology overcomes the problems of existing dual-flush toilets by giving a powerful, leak-proof flush that virtually eliminates blockages, which are a major source of additional cost and down-time for commercial customers while using 84% less water than an average toilet.

David Phillips, head of Investec Emerging Companies said: “The investors have participated in a two stage £8m recapitalisation of Propelair, with the majority of proceeds being injected into the company earlier this year.”

Investec has led the raising and will be Propelair’s largest shareholder followed by Earth Capital Partners and Universal Partners. Existing shareholders are all able to participate in the second stage of the recapitalisation so as to benefit from the expected growth of the business as it cements its footprint in the UK and starts its overseas expansion. The capital is being used to strengthen the business and to fund the hiring of additional resources to help with the expansion, including the recently appointed new CEO, Dylan Jones.

David Phillips added: “To quote Elon Musk, ‘Great companies are built on great products’. On this basis Propelair is going to be a great company and one we are privileged to be involved with.”

In addition to the investment in the company, Investec is currently trialling the product in its London headquarters, with a view to a potential roll-out. Four Propelair toilets were initially installed at Investec’s Gresham Street office, which saved 31,000 litres of water within the first 25 days.

Garry Moore, Propelair founder said: “Toilets in EU countries currently flush away 102bn litres of clean, potable water every day. That is enough to drain Lake Geneva every 20 hours. At 1% market penetration, Propelair toilets can save nearly 6bn litres of water every day. The world needs this product and we are going to bring it to them.”

Dylan Jones was instrumental in the global growth of brands including Jaeger, Tetley Tea and Bunzl. Most recently he has been CEO of Selecta UK/Benelux, and prior to that of Staples Southern Europe.

Earlier this year the product won the Waterwise UK Water Efficiency Product Awards – bathroom category, and is the current Institution of Civil Engineers Sustainable Water Management Award winner, for an installation by Thames Water.

Thames Water is forecasting shortfall in supply vs demand of 133 million litres per day by 2020 and 414 million litres per day by 2040.


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